Building Capability and Engagement
World-Class Safety with Peer-to-Peer Engagement
A world-class safety culture means that safety comes first in everything we do and that everyone feels an active sense of ownership in making sure we all work safely. Achieving world-class safety begins with establishing safety ownership at all levels within the National organization. Our unique Think SAFE initiative engages everyone from our Executive Leadership Team to our frontline staff. Through Think SAFE visits and activities, leaders at all levels encourage safety-focused dialogue with crew members. As a second component of the program, crew members take turns in the role of Lead Safety Observer, where they record observed safety behaviors to reinforce positive actions and identify the need for corrective action in a peer-to-peer setting. Think SAFE observations and activities are recorded and analyzed, resulting in valuable data that identifies opportunities for improvement that can be shared across the company.